Passion Pulse

It is not what you think! It’s a visualization poling tool that shows what people think about a particular politician’s quote during an election, in this case the elections in Australia. Online opinion polls are always tricky, as they are driven by how the question is framed, the media outlet that poses it, they often miss the opinions of the non connected which are often those in rural and remote areas or of lower income or particularly less connected demographic groups. Nonetheless it is an interesting way to get a sense of what a select sub section of a population – connected, urban, msn news reader, literate with new media savvyness – thinks.

Passion PulsePassion Pulse Map

Via my Favorite: Information Aesthetics